Join us for a journey …
into an exciting new decade

The year 2010 marks the beginning of an exciting new decade not only for South Africa, but also for the entire continent. Kicking off with the FIFA World Cup played on African soil for the first time ever, the eyes of the world will be on Africa from the first whistle on 11 June to the final game on 11 July. But long after the World Cup has ended, we will still reap the benefits of having hosted one of the greatest sporting events in the world; it will go a long way towards opening the world’s eyes to the possibilities of our rich and diverse continent.

We, at Surgical & Ophthalmic Supplies ( ) have embraced our African roots since 1986 when we started out as a proudly South African family business in the Jacaranda city of Pretoria. With our company still firmly rooted in African soil and our emblem now a registered logo, we’ve started this decade with renewed vigour for the challenges that lie ahead.

Although the acronym, is an established international call for help, it is also an acronym for our company’s name, and we believe it has become a symbol for the values we stand for. These include supplying outstanding service, a source of superior products, satisfying our customers’ needs and expectations, service with a smile, quality, reliability, dedication, and above all, excellent personal relations with our clients.

Apart from our outstanding service and products, the strength of our family business lies in achieving results through team efforts and the personal contact of our sales force and management with all our clients. Working with the top suppliers in the world, we bring the best quality products right to your doorstep with a commitment to provide you with advice, training maintenance and after-sales service.

Managing Director, John Muller, has been part of the international pharmaceutical world since 1965. After establishing his own business, John has forged close ties with some of the foremost international companies involved in eye-care research, manufacturing and distribution of high-quality, innovative products. Two of John’s children, Michelle and Morné, are shareholders and directors of the company. This inevitably ensures a stable and continuous future of representing the key suppliers to the Southern African ophthalmic market.

We at therefore invite you to join us for a journey into this exciting new decade. Our promise to you as our client, is that you and your needs will always be our first priority; we are committed to meeting your expectations with dedicated service and a warm African smile.